CASE STUDIES
case study 1 - nURSE CPD eDUCATION (CANCER PAIN)
Building a stronger category presence through ACN accredited education developed in consultation with an Oncology Nurse Steering Committee of oncolocgy nurses.
case study 2 - specialist nurse education (prostate cancer)
Reinvigorate market profile by devloping a series of online modules and workshops to upskill prostate cancer nurses on optimising patient management and health outcomes.
case study 3 - hcp education (central precocious puberty)
Support new indication by educating HCPs on a new treatment category and challenge ‘off-label’ use of competitor products.
case study 4 - GP QI&CPD education (overactive bladder disease)
Establish presence of a recently established pharma company via GP education program that used a pilot program to test the clinical relevance of the content and recruit GP presenters.
case study 5 - gp qi&cpd education series (chronic non-cancer pain)
Estalish a presence in the non-cancer pain category be developing a high quality education series comprising dinner meetings, weekend masterclasses, patient education and pharmacist workshops.
case study 6 - product familiarisation program (narcolepsy)
Created opportunity for clinicians to use try a new presentation whilst consolidating a leadership position in the category.
case study 7 - scientific symposia (narcoplepsy & shift work disorder)
Leveraged leadership position to create a unique scientific symposium bringing together local and international experts to discuss the clincial developments in narcolepsy and shift work disorder.
case study 8 - specialist education (acute coronary Syndrome)
Establish a specialist steering committee to assist in developing an education program for registrars and advanced trainees on discharge procedures for patients with ACS, and extend the program to general practice to optimise treatment outcomes in the primary care setting.
case study 9 - product (& company) launch (immunotherapy)
Establish a market presence for a recently arrived global pharma company via a catalogue of high quality HCP education and clinical support materials and a suite of patient education materials.
case study 10 - specialist accredited education series (glaucoma)
Re-establish clinical relationships by partnering with leading clinicians and RANZO to produce a series of glaucoma workshops, peer to peer clinical paper reviews and an online clinical audit.