phuze is a medical communications consultancy committed to developing content that helps healthcare professionals make treatment decisions that improve patient outcomes. Our goal is to ensure our clients connect with healthcare professionals, and help healthcare professionals connect with both their patients and their peers to deliver the best possible outcomes.
Before determining if our expertise is a fit with the client and their education goals, we aim to thoroughly understand:
Our client's communication challenges
The health benefits of their products
The educational needs of the healthcare professional.
Only then, do we work towards developing specifically tailored initiatives.
Using proven business analysis and program development tools, including spark, we focus on the market challenges and their potential impact on key clinical, as well as business, outcomes.
We work with our clients to:
Recalibrate and create a strong medical communication positioning
Drill down to uncover the barriers holding the business back and drivers that will propel it forward
Bring ideas to life and creating a tipping point for success
Monitor key activities to ensure continuous program improvement
Apply key learnings to optimise outcomes at each phase of a program
Our expertise is drawn from senior consultants, each with more than 15 years of pharmaceutical marketing and medical communications experience in developing:
Patient focused education modules for general practitioners, specialists and nurses
KOL Advisory Boards and stakeholder engagement programs
Clinical in-service collateral
Product familiarisation programs
Patient education materials